Singapore's YouTube community is thriving, with creators pulling in substantial earnings from a variety of content categories, such as music, lifestyle, sports, and cooking. Here’s a breakdown of the top 22 highest-earning YouTubers in Singapore, highlighting their content types, subscriber counts, video views, and estimated earnings.
| Rank | Channel Name | Content Type | Subscribers | Video Views | Estimated Earnings |
|---|---|---|---|---|---|
| 1 | radmiru | Short-Form Content | 9.99M | 14.7B | $6 million+ annually |
| 2 | MiniMoochi | Animation & Shorts | 3.89M | 4.14B | $2 million annually |
| 3 | Rakib Hossain | Vlogs & Lifestyle | 17.7M | 6.9B | $4 million annually |
| 4 | ONE Championship | Sports & MMA | 9.96M | 6.52B | $3 million annually |
| 5 | Daddy Cooper | Kids’ Animation | 284K | 266M | $500,000 annually |
| 6 | Mamiko | Music & Entertainment | 7.49M | 3.63B | $2 million annually |
| 7 | Simon Narrated | Commentary & Narratives | 644K | 304M | $450,000 annually |
| 8 | Doctor Tristan Peh | Medical & Educational | 5.54M | 5.5B | $3 million annually |
| 9 | LLOUD Official | Music & Entertainment | 5.19M | 640M | $1.5 million annually |
| 10 | mingweirocks | Comedy & Entertainment | 12M | 11.9B | $5 million annually |
| 11 | FarmLife Daily | Farming & Lifestyle | 5.5K | 11.7K | Minimal earnings |
| 12 | khmer food Cooking | Cooking & Food | 1.01M | 930M | $800,000 annually |
| 13 | FatSongsong and ThinErmao | Entertainment & Vlogs | 10.4M | 3.63B | $2 million annually |
| 14 | JK NELOY | Kids’ Content | 194K | 65M | $150,000 annually |
| 15 | JianHao Tan | Comedy & Vlogs | 7.55M | 3.55B | $2.5 million annually |
| 16 | 锦鲤娱塘 | Variety & Entertainment | 110K | 239M | $300,000 annually |
| 17 | Cartoon Network Asia | Kids’ Animation | 5.78M | 3.96B | $3 million annually |
| 18 | 娱圈儿彩虹屁 | Celebrity News & Gossip | 75.5K | 168M | $200,000 annually |
| 19 | Dharni | Beatboxing & Music | 8.73M | 4.17B | $2 million annually |
| 20 | Zermatt Neo | Food Challenges | 831K | 193M | $600,000 annually |
| 21 | Chef Seyhak | Cooking & Food | 851K | 376M | $700,000 annually |
| 22 | Singapore Airlines | Travel & Corporate | 117K | 521M | $500,000 annually |
Radmiru tops the list with billions of views across his content, primarily focusing on short-form, highly engaging videos that keep audiences coming back for more.
MiniMoochi captivates audiences with adorable animated shorts, drawing in younger viewers and generating significant ad revenue.
Rakib Hossain’s vibrant vlogs and lifestyle content have won over millions of subscribers, making him one of Singapore’s most popular YouTubers.
ONE Championship provides exclusive coverage of MMA and other sports events, with a massive following across Asia.
Daddy Cooper creates kid-friendly animated content, entertaining young audiences with simple, fun videos.
Mamiko focuses on music and entertainment, capturing millions of views with high-energy, engaging content.
Simon Narrated is known for his unique storytelling and commentary on interesting topics, drawing a dedicated audience.
Doctor Tristan Peh educates viewers on health and wellness topics, using simple language to explain complex medical concepts.
LLOUD Official produces original music content, appealing to a wide audience with catchy tunes and music videos.
With comedic skits and entertaining content, mingweirocks has garnered a huge following and billions of views.
FarmLife Daily offers insights into rural and farm life, targeting a niche audience with highly specialized content.
This channel shares traditional cooking techniques and recipes, drawing in food enthusiasts from around the world.
This dynamic duo entertains viewers with engaging vlogs, challenges, and humorous content that has amassed billions of views.
JK NELOY creates content focused on toys and activities for young viewers, building a small but loyal audience.
One of Singapore’s most recognizable YouTubers, JianHao Tan’s comedic skits and lifestyle vlogs are extremely popular.
锦鲤娱塘 offers a variety of entertainment content, from celebrity news to fun facts, appealing to a wide audience.
Cartoon Network Asia delivers beloved animated series to millions of young fans across the region.
This channel dives into celebrity gossip and entertainment news, attracting fans who enjoy the latest updates on their favorite stars.
Dharni’s beatboxing talent has earned him international recognition, drawing millions of fans to his unique music content.
Zermatt Neo’s food challenges have captivated viewers across Singapore, making him a popular figure in the food community.
Chef Seyhak’s culinary skills and approachable recipes appeal to food lovers looking to explore diverse cuisines.
Singapore Airlines shares content around travel experiences, luxury journeys, and aviation, showcasing the brand’s international appeal.
Many top Singaporean YouTube channels are focused on children’s content and general entertainment, such as MiniMoochi and Cartoon Network Asia. These channels capture broad audiences and often gain high viewership due to their family-friendly content.
Channels like Zermatt Neo and Chef Seyhak prove that cooking and food challenges resonate with viewers in Singapore. Food channels are popular as they connect with viewers’ love for local and international cuisines, offering recipes and challenges that are both relatable and entertaining.
ONE Championship and Dharni have succeeded by tapping into the fitness and lifestyle niches. ONE Championship’s focus on MMA and sports provides unique entertainment, while Dharni’s beatboxing talent draws a dedicated fan base. These channels highlight the increasing demand for sports and unique talent content on YouTube.
Creators like Rakib Hossain and mingweirocks have built massive followings with lifestyle vlogs and short-form videos, appealing to audiences who prefer quick, entertaining content. Their success shows that engaging vlogs and bite-sized videos are in high demand.
Corporate channels like Singapore Airlines demonstrate how brands can build a strong YouTube presence, attracting millions of views by offering content around travel, customer experiences, and exclusive looks behind the scenes.
Popular content types include kids' animation, lifestyle vlogging, cooking, music, and sports. Channels like radmiru and Cartoon Network Asia cater to younger audiences with family-friendly animations, while creators like JianHao Tan and Rakib Hossain provide relatable lifestyle and comedy content that resonates with a wider audience.
Singaporean YouTubers make money through multiple streams, primarily ad revenue from YouTube views. Many top creators also earn through sponsorships, product placements, merchandise sales, and fan-supported channels like Patreon. For example, ONE Championship and Dharni benefit from both ad revenue and sponsorship deals, while channels like Singapore Airlines showcase travel and corporate content for brand engagement.
Kids' content often attracts a large and loyal audience that watches videos repeatedly, increasing view counts and ad revenue. Channels like MiniMoochi and Daddy Cooper provide content that’s entertaining for children and family-friendly, making it a consistent favorite among young viewers.
Food is an integral part of Singapore’s culture, so channels like Zermatt Neo and Chef Seyhak appeal to viewers with their food challenges and cooking tutorials. These channels offer both entertaining and informative content, and their popularity reflects the strong interest in culinary experiences.
Smaller YouTubers can grow by focusing on quality, consistency, and niche topics that attract dedicated viewers. Engaging with fans, building a community, and creating shareable content can help smaller creators grow. Focusing on popular categories like vlogging, food, or entertainment, where there’s already a high demand, can also be advantageous.
Singapore’s YouTube stars represent a wide variety of content, from children’s entertainment to music, lifestyle, and culinary adventures. Channels like radmiru and ONE Championship attract millions of views with short-form and sports content, while creators such as JianHao Tan and Zermatt Neo have established successful channels through lifestyle vlogs and food challenges.
Whether through family-friendly animations, informative cooking tutorials, or high-energy sports coverage, these top-earning YouTubers have shown how diverse and vibrant Singapore’s YouTube landscape is. As these creators continue to engage their audiences with high-quality, entertaining content, they highlight the endless opportunities for aspiring YouTubers in Singapore.
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