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Highest Earning YouTubers in Brazil

Brazil's YouTube landscape is a powerhouse of creativity, hosting some of the highest-earning content creators in the world. From children's entertainment and music to gaming and comedy, these creators have captivated millions while earning impressive revenue. This guide dives into the top 22 YouTubers in Brazil, revealing their niches, subscriber counts, and monthly earnings. Whether you're curious about who’s leading in family entertainment or want insights into Brazil’s gaming sensations, this list has it all!

Updated on November 16, 2024

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Table of Top 22 Highest Earning YouTubers in Brazil

Rank Channel Name Content Type Subscribers Estimated Earnings (Monthly)
1 Discovery Kids Brasil Children's Entertainment 34.58M $1.98M
2 LUCCAS NETO - LUCCAS TOON Children's Entertainment 48.9M $1.2M
3 CB MIDIA Gospel Music 15.28M $1.21M
4 Monica Toy Animation 11.1M $696K
5 MALOUCOS Comedy & Entertainment 15.3M $1.27M
6 Gabrielmiranda_ofc Music 16.4M $1.22M
7 Emilly Vick Lifestyle & Beauty 20.4M $795K
8 Família Leão Português Family & Education 2.1M $859K
9 Lucan Pevidor Gaming 23.3M $1.24M
10 Irmãs Pina Kids & Family 6.35M $9.94M
11 Maria Clara & JP Family & Kids 45.7M $893K
12 Echo Animation 9.1M $706K
13 Enaldinho Challenges & Pranks 39.6M $4.6M
14 Sara do Vale Music 2.53M $553K
15 Valentina Pontes ofc Lifestyle & Beauty 26.5M $3.11M
16 DUDU e CAROL Children's Content 29.9M $3.12M
17 Galinha Pintadinha Children's Music 36.9M $663K
18 Bento e Totó Animation 8.01M $388K
19 Sarah de Araújo Education & Kids 10.6M $1.21M
20 Cleo e Cuquin - Música Infantil Kids Music 4.66M $1.05M
21 Bebefinn em Português - Canções Baby Songs 4.79M $364K
22 Bolofofos Kids & Animation 13.9M $871K

Top 22 Highest Earning YouTubers in Brazil

Brazil's YouTube scene is thriving, with creators spanning genres like entertainment, education, and music. Here’s a list of the top 22 highest-earning YouTubers in Brazil, showcasing their subscriber counts, estimated earnings, and niche:

1. Discovery Kids Brasil

  • Content Type: Children's Entertainment
  • Estimated Subscribers: 34.58 million
  • Estimated Earnings: $1.98 million/month

Discovery Kids Brasil captivates young audiences with educational content, animated shows, and engaging storytelling.

2. LUCCAS NETO - LUCCAS TOON

  • Content Type: Children's Entertainment
  • Estimated Subscribers: 48.9 million
  • Estimated Earnings: $1.2 million/month

Luccas Neto's creative approach to children’s content ensures a loyal fanbase among Brazilian families.

3. CB MIDIA

  • Content Type: Gospel Music
  • Estimated Subscribers: 15.28 million
  • Estimated Earnings: $1.21 million/month

CB MIDIA combines music and faith, creating a channel cherished by fans of gospel music.

4. Monica Toy

  • Content Type: Animation and Kids
  • Estimated Subscribers: 11.1 million
  • Estimated Earnings: $696,000/month

Monica Toy is the animated companion to the beloved comic series "Monica’s Gang."

5. MALOUCOS

  • Content Type: Comedy and Entertainment
  • Estimated Subscribers: 15.3 million
  • Estimated Earnings: $1.27 million/month

Maloucos is a hub for quirky and humorous videos, blending pranks and relatable comedy.

6. Gabrielmiranda_ofc

  • Content Type: Music
  • Estimated Subscribers: 16.4 million
  • Estimated Earnings: $1.22 million/month

Gabriel Miranda charms audiences with his musical talent and engaging performances.

7. Emilly Vick

  • Content Type: Lifestyle and Beauty
  • Estimated Subscribers: 20.4 million
  • Estimated Earnings: $795,000/month

Emilly Vick offers makeup tutorials, lifestyle tips, and fun challenges, appealing especially to a younger demographic.

8. Família Leão Português

  • Content Type: Family and Education
  • Estimated Subscribers: 2.1 million
  • Estimated Earnings: $859,000/month

This family channel focuses on parenting advice, education, and life as a family.

9. Lucan Pevidor

  • Content Type: Gaming
  • Estimated Subscribers: 23.3 million
  • Estimated Earnings: $1.24 million/month

Lucan Pevidor shares gaming tips, walkthroughs, and live streams, loved by Brazil’s gaming community.

10. Irmãs Pina

  • Content Type: Kids and Family
  • Estimated Subscribers: 6.35 million
  • Estimated Earnings: $9.94 million/month

The Pina Sisters delight audiences with family-centered fun and relatable content for kids.

11. Maria Clara & JP

  • Content Type: Family and Kids
  • Estimated Subscribers: 45.7 million
  • Estimated Earnings: $893,000/month

Maria Clara & JP are staples for family-friendly entertainment in Brazil.

12. Echo

  • Content Type: Animation
  • Estimated Subscribers: 9.1 million
  • Estimated Earnings: $706,000/month

Echo combines captivating stories with stunning animations.

13. Enaldinho

  • Content Type: Challenges and Pranks
  • Estimated Subscribers: 39.6 million
  • Estimated Earnings: $4.6 million/month

Known for challenges and entertaining skits, Enaldinho never fails to bring smiles to viewers' faces.

14. Sara do Vale

  • Content Type: Music
  • Estimated Subscribers: 2.53 million
  • Estimated Earnings: $553,000/month

Sara’s melodious voice and heartfelt lyrics resonate with audiences across Brazil.

15. Valentina Pontes ofc

  • Content Type: Lifestyle and Beauty
  • Estimated Subscribers: 26.5 million
  • Estimated Earnings: $3.11 million/month

Valentina’s blend of fashion tips and personal stories keep fans coming back.

16. DUDU e CAROL

  • Content Type: Children's Content
  • Estimated Subscribers: 29.9 million
  • Estimated Earnings: $3.12 million/month

This sibling duo creates imaginative content tailored for young minds.

17. Galinha Pintadinha

  • Content Type: Children's Music
  • Estimated Subscribers: 36.9 million
  • Estimated Earnings: $663,000/month

Galinha Pintadinha, or "Little Chicken," is synonymous with catchy tunes for kids.

18. Bento e Totó

  • Content Type: Animation
  • Estimated Subscribers: 8.01 million
  • Estimated Earnings: $388,000/month

This animated series brings lighthearted and educational stories to its audience.

19. Sarah de Araújo

  • Content Type: Education and Kids
  • Estimated Subscribers: 10.6 million
  • Estimated Earnings: $1.21 million/month

Sarah’s educational content aims to make learning enjoyable for kids.

20. Cleo e Cuquin - Música Infantil

  • Content Type: Kids Music
  • Estimated Subscribers: 4.66 million
  • Estimated Earnings: $1.05 million/month

Cleo e Cuquin specialize in interactive songs that teach and entertain simultaneously.

21. Bebefinn em Português - Canções

  • Content Type: Baby Songs
  • Estimated Subscribers: 4.79 million
  • Estimated Earnings: $364,000/month

This channel produces calming and educational music for toddlers and infants.

22. Bolofofos

  • Content Type: Kids and Animation
  • Estimated Subscribers: 13.9 million
  • Estimated Earnings: $871,000/month

The Dominance of Children's Content on Brazilian YouTube

Children’s entertainment leads the charge on Brazilian YouTube, with creators like Discovery Kids Brasil, LUCCAS NETO, and Galinha Pintadinha topping the charts. These channels captivate young minds with colorful visuals, catchy songs, and engaging stories. Their universal appeal and family-friendly nature make them prime candidates for high ad revenue and brand partnerships.

Music Channels: The Heartbeat of Brazilian Culture

Music is deeply ingrained in Brazil’s identity, and YouTube serves as a key platform for artists to connect with audiences. Channels like CB MIDIA and Gabrielmiranda_ofc showcase a mix of gospel, funk, and pop, drawing millions of views. These channels thrive on Brazil’s love for rhythm and lyrics, earning substantial revenue through ad views and music streaming.

Comedy and Entertainment: Keeping Brazil Smiling

Creators such as MALOUCOS and Enaldinho have carved a niche in comedy and entertainment, delighting audiences with humorous skits, pranks, and challenges. Their content resonates with everyday life and lightens up millions of viewers’ days, contributing to their phenomenal earnings.

The Rise of Gaming Channels in Brazil

Gaming has emerged as a major trend on Brazilian YouTube, with creators like Lucan Pevidor amassing millions of subscribers. These channels feature gameplay walkthroughs, tips, and live streams, becoming a hub for Brazil’s gaming enthusiasts. Their interactive content keeps audiences engaged, fostering community loyalty.

Family-Oriented Content: Relatable and Reliable

Channels like Maria Clara & JP and Família Leão Português focus on family-friendly content, offering a mix of entertainment and education. These creators build trust and relatability with viewers, often addressing parenting topics or sharing fun family activities that resonate deeply with audiences.

Highlights of Brazil’s Top Earning YouTubers

1. The Rising Power of Children's Content

Brazilian YouTube is heavily dominated by children-focused creators like Discovery Kids Brasil, Galinha Pintadinha, and LUCCAS NETO - LUCCAS TOON. With their ability to engage young audiences through vibrant visuals and educational material, these channels are thriving both in viewership and monetization.

2. Entertainment and Music Channels Reigning Supreme

Music is integral to Brazilian culture, and channels like CB MIDIA and Gabrielmiranda_ofc highlight this passion. Similarly, comedy and entertainment creators like MALOUCOS and Enaldinho are resonating with audiences of all ages.

3. Gaming’s Growing Influence

Gaming is another niche steadily growing in Brazil. Channels like Lucan Pevidor showcase gaming content, engaging millions of followers and earning substantial revenue.

FAQs about the Highest Earning YouTubers in Brazil

1. What type of content earns the most on YouTube in Brazil?
Children's content and music dominate the earnings charts due to their universal appeal and high engagement rates. Channels like Discovery Kids Brasil and LUCCAS NETO - LUCCAS TOON exemplify this trend.

2. How do YouTubers in Brazil earn their income?
Brazilian YouTubers generate income through multiple streams, including ad revenue, sponsorships, merchandise, and licensing deals. For children’s channels, partnerships with toy companies and media giants are common.

3. What makes Brazil’s YouTube ecosystem unique?
Brazilian creators emphasize relatability, culture, and engaging content. They connect with their audience through humor, music, and family-oriented values.

Conclusion

Brazil’s top YouTubers are not just entertainers—they are cultural icons and entrepreneurs. Whether it's children’s content, music, or gaming, each creator brings something unique to the table. Their influence extends beyond YouTube, shaping pop culture and driving conversations in Brazilian society.

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